News and Highlights
SIAL Canada
SIAL Canada
April 21 - 23, 2010
Palais des congrès de Montréal
Montreal, QC
SIAL Canada is North America's premier annual food and beverage that brings together food professionals to discover new products and explore supply opportunities. The Beef Information Centre will have members of their Canadian and US Marketing teams at the show to speak with delegates about the Canadian beef advantage. For more information on this event visit SIAL Canada.
Canadian Meat Council Annual Conference
Canadian Meat Council Annual Conference
May 5 - 10, 2010
Victoria, BC
This important industry event includes a product tasting reception showcasing new and innovative meat products and sessions in areas that directly affect your business: Technical Symposium, Sales & Marketing, and Operations. The Beef Information Centre is proud to sponsor and co-chair for the sales and marketing breakout session. See flyer for details.
Beef labelling brochure is must-have resource for retailers
The Beef Information Centre has just launched an eight page, colour brochure on beef labelling. The brochure provides a clear and concise explanation of the current regulations and enforcement responsibilities of various government agencies. To ensure accuracy, the brochure was reviewed by the Canadian Food Inspection Agency and the Guelph Food Technology Centre.
The brochure, available in both English and French, can be ordered from the Retail Order Centre.
Beef up Your Business E-Newsletter
We are proud to present the inaugural issue of our electronic newsletter Beef up Your Business.!
Beef up Your Business is an important resource for beef professionals. Sign up to receive future issues emailed directly to your inbox.
Your store's competitive position in the marketplace is essential for long term profitability. Learn about developing a competitive strategy to help guide all of your marketing decisions.
Understanding the meat department's customers and their buying and eating habits will assist in making the right decisions. See information for better understanding your customers.